Are You Following Inexperienced Advice?
An article I read today rehashed an issue I argued against on another blog a couple months ago. That issue being that content is not king. I instantly get into these debates because I find that the person writing about them is promoting disinformation which goes against everything I teach on this blog. What upsets me more is the amount of people who comment on those articles thanking the writers for “sharing the truth”.
My argument that content is king is that without content, you have nothing. But it isn’t as simple as that, and people need to stop making these generalizations and leaving them at that. If you want to write about what’s king, then you need to get in-depth and not just leave lame advice which stems from inexperience. I will not call anyone out here, especially because the person that wrote it is someone I consider a blogger friend.
The actual facts behind content and what makes it king are as follows:
- You need content in order to #1) have something to offer your visitors; #2) obtain organic rankings.
- You need good content in order to make people want to read it.
- You need to drive traffic to that content in order for people to know it exists.
Failing to acknowledge all of these points means that you are basically spreading your inexperienced knowledge to others with inexperience that think you actually have experience.
Who Is Inexperienced?
I won’t lie to you… I have visited thousands of blogs, and a lot of the blog owners are friends. We communicate on a regular basis which is why I call them friends. But how many of those friends are actually making money; pulling in traffic or whatever type of conversion they are shooting for; or actually reaping the rewards of the topics they are blogging about?
There are blogs out there who are basically posting articles about topics such as what works in blogging and what does not without actually experiencing these things in-depth and on their own. They read an article on the topic, and they felt a need to share that knowledge, even if that knowledge is not factual.
How Can You Avoid Spreading Disinformation?
The number one rule here should be to only blog about things you actually know. The thing that determines what you actually know vs what you are inexperienced with is that you have heavily played with something.
An example is would be if you went out to build links, and you didn’t attack that task at every angle such as publishing articles on 3rd party sites, blog hopping, reciprocal linking, buying links, etc, then you are not experienced. You then post an article on building links and claim that reciprocal doesn’t work because Google doesn’t like reciprocal links. You would be pushing disinformation out there because those of us who actually have built reciprocal links on sites currently, know that it does in fact work.
Stressed Points
- Research a subject, not only by reading about it, but by doing it.
- When you do something, go all-in or not in at all.
- Blog about subjects you went all-in with, and stick with what you know.
- Do not blog about topics you haven’t actually explored to the depths. Doing so will only make you non-credible in the eyes of readers.













As you may have read on many blogs about blogging, list posts are very popular. But did you know just how popular they actually are?





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